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Key Learnings from Seven-Up Bottling Company’s SMEs Bootcamp



Seven-Up Bottling Company collaborated with Zenith Bank and the United Nations Industrial Development Organization (UNIDO) to organize a two-day Scale-Up Bootcamp for small and medium-sized enterprises. The aim was to provide these businesses with essential information and strategies to help them scale up.

The bootcamp featured sessions led by industry experts including Ziad Maalouf, the Managing Director of Seven-Up Bottling Company, Segun Ogunleye, GM of Marketing at Seven-Up Bottling Company, Lanre Oladimeji, the Head of Retail Banking at Zenith Bank, Oluyomi Banjo, the National Director at UNIDO, Babatunde Irukera, the former Chief Executive Officer of the Federal Competition and Consumer Protection Agency, and Adeshola Aliogo, the Founder of Thrive HR.

The bootcamp provided valuable insights on corporate, people management, and financial management strategies crucial for scaling. Here are ten key takeaways from the bootcamp:

Insight from Ziad during a session

1. Discover your ‘sweet spot’: According to Ziad, a successful business aiming to scale must combine experience, passion, and value to meet a global need. Entrepreneurs were advised to reevaluate their business if it fails to match all three criteria.


Lanre Oladimeji from Zenith Bank during his presentation

2. Tips for accessing loans: Lanre Oladimeji highlighted the importance of understanding the five Cs of credit and emphasized the key role of character in obtaining loans. He also stressed the need for a business continuity and succession plan and advised applicants to help bankers understand their business to access loans effectively.

3. Fear breeds errors: Entrepreneurs were cautioned against fostering a zero-tolerance environment for mistakes as it hinders growth. It was advised that teams should be encouraged to learn from errors for personal and business development.

CEOs of SMEs at the bootcamp

4. Team evaluation and incentives: Ziad emphasized the importance of evaluating and motivating the team based on performance. He suggested creating a performance and incentive framework to drive results and scale the business.

5. Wrong recruitment costs more: Adeshola Aliogo emphasized the significance of employee engagement for enterprise growth, pointing out the high cost of wrong recruitment.

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6. Look-alike recruitment breeds stagnation: To drive business growth, a diverse team was recommended using the SABI formula – Strive, Accountability, Bonding, and Innovation.

Insight from Oluyomi Banjo during the UNIDO session

7. SME funding opportunity at UNIDO: Oluyomi Banjo announced UNIDO’s commitment to supporting sustainable development and encouraged SMEs to take advantage of initiatives such as the Global Cleantech Innovation Programme for business support.

8. Increase willingness to pay: Ziad stressed the importance of creating value to make customers willing to pay more for products or services.

Insight from Babatunde Irukera during the regulatory framework session

9. Regulation rewards innovation: Babatunde Irukera highlighted the importance of regulation for business growth and encouraged entrepreneurs to understand the regulatory scope within their business space.

10. Explore incremental and architectural ideas: Entrepreneurs were advised to consider improving existing products or services and applying existing ideas or technology to new areas for business growth.

The post Key Learnings from Seven-Up Bottling Company’s SMEs Bootcamp appeared first on NewsNow Nigeria.





The 1st Nigerian Tertiary Institutions Conference on UN SDGs presents the SDG Youth Essay Competition, offering undergraduates in Nigerian tertiary institutions a chance to contribute to the discussion on achieving SDG4, Quality Education.

Competition Overview:

1st Nigerian Tertiary Institutions Conference on UN Sustainable Development Goals (SDGs) Essay Competition

The SDG Youth Essay Competition offers a grand prize of N1 million for the top three winners, along with free sponsorship to attend the 1st Nigeria Tertiary Institution Conference on Sustainable Development Goals (SDGs) in April 2024 in Abuja.

Competition Requirements:

1. Eligibility:

   – Open exclusively to undergraduates in Nigerian tertiary institutions.

2. Entry Guidelines:

   – Topic:The Role of Students in Attainment of SDG4

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   – length: Essays should be 1500 words.

   – Entry Period: Thursday, February 1, 2024 – Thursday, February 29, 2024

   – Referencing: APA Style (6th Edition).

   – Font: Times New Roman, 12-point font size.

   – Documentation: Typed in 1.5 line spacing, MS Word format only.

   – Plagiarism: Only original content is accepted; plagiarized entries will be disqualified.


– Prizes:

  – 1st Prize: N500,000

  – 2nd Prize: N300,000

  – 3rd Prize: N200,000

– Winners will also receive free sponsorship to attend the 1st Nigeria Tertiary Institution Conference on Sustainable Development Goals (SDGs) in April 2024 in Abuja.

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Required Documents:

– Student’s Institution ID Card

– Copy of Student’s Admission Letter

– One recent passport-size photograph

– WhatsApp telephone number and email address

Application Procedure:

– All entries and submissions (essay and required documents) should be scanned and sent to before the deadline.

For Further Inquiries:

– Call: 08068931151, 08133846739, 07067772964

– Email:

Deadline: February 29th, 2024

Don’t miss this opportunity to contribute to achieving SDG4 and win exciting prizes. Submit your entry and required documents before the deadline. For any inquiries, feel free to contact them via phone or email.

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Are you an undergraduate law student in Nigeria eager to explore the intersection of law and Artificial Intelligence (AI)? Pentagon Partners presents a unique opportunity for 400-level and 500-level undergraduate law students to participate in the National Essay Competition.

Competition Overview:

Pentagon Partners National Essay Competition for Undergraduate Law Students

The National Essay Competition invites undergraduate law students to showcase their expertise and contribute to the discourse on AI, privacy, and data protection. In addition to cash prizes, participants have the chance to intern with Pentagon Partners, gaining valuable hands-on experience.

Competition Requirements:

1. Eligibility:

   – The competition is open to 400-level and 500-level undergraduate law students in Nigerian universities.

2. Essay Requirements:

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   – Length: Essays should not exceed 1500 words.

   – Format: Double spaced, 12pt Times New Roman font.

   – References: OSCOLA format for citations with 10pt font size for footnotes and endnotes.

   – Submission Format: Essays must be submitted in PDF format.

   – Entrant Details: Include full names, school, level, phone number, and email address in both the body of the email and on the last page of the essay.

   – Single Entry: Each entrant is allowed only one submission.

   – Originality: Plagiarism will result in automatic disqualification.

Competition Benefits and Timeline:

1. Prizes:

   – Winner: N200,000

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   – 1st Runner Up: N150,000

   – 2nd Runner Up: N100,000

2. Internship Opportunity:

   – In addition to cash prizes, winners have the exclusive opportunity to intern with Pentagon Partners, enhancing their career prospects.

Application Procedure:

– Interested participants should submit their essays to during the submission period.

– The subject of the email should be the Essay topic

For additional information and updates, visit

Deadline: March 22nd, 2024

Don’t miss this chance to showcase your legal expertise, contribute to important discussions on AI and law, and vie for enticing cash prizes. Pentagon Partners looks forward to receiving your submissions.

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The SystemSpecs Children’s Day Essay Competition (CDEC) is an annual event aimed at fostering innovative thinking among primary and secondary school students in Nigeria. It provides a platform for young minds to propose technological solutions to national challenges.

Inaugurated in 2020, the CDEC is part of SystemSpecs’ Corporate Social Responsibility (CSR) commitment to promoting capacity development in the Nigerian ICT industry. By encouraging young Nigerians to tackle everyday issues, the competition contributes to intellectual growth and societal progress.

SystemSpecs Children’s Day Essay Competition (CDEC), 2024

The theme for the 2024 competition is “Protecting the Nigerian Child from the Dangers of Online Technology.” Participants are tasked with exploring strategies to safeguard children in an increasingly digital world.

– Open to primary and secondary school students in Nigeria aged 9 to 16.

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– Junior category (ages 9 to 12) essays must not exceed 1,000 words.

– Senior category (ages 13 to 16) essays must not exceed 1,500 words.


– Winners will receive generous rewards, including a high-capacity laptop, premium headphones, a portable laptop stand, a smart wristwatch, and one year of internet data, among other items.

– Consolation prizes will be awarded to other participants.

Application Process:

– Interested candidates should access the application page 

– Essays must be written in English and reflect original thought.

– Each participant is limited to one entry.

– Entries must be endorsed by an accredited school official, parent, or legal guardian.

– Deadline for submissions is April 12, 2024.

Submission Guidelines:

– All submissions must be in PDF format and include the student’s name, home and school addresses, email address, and contact phone number.


– Double entries will result in automatic disqualification.

– Submissions must be received by March 15, 2024, at 5:00 p.m.

Notification of Winners:

– Successful students and schools will be contacted in the second quarter of the year.

– Updates on winners will be announced on @nercng social media platforms.

The SystemSpecs Children’s Day Essay Competition offers a unique opportunity for Nigerian students to demonstrate their creativity and problem-solving skills. By addressing the theme of online child protection, participants contribute to building a safer and more secure digital environment for all. We encourage eligible students to seize this opportunity and showcase their talent and ingenuity.

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